Truebill
Role: Creative Director
The All-In-One Finance App
Truebill came to Jump450 looking to increase downloads of their powerful finance app. As the Creative Director overseeing Truebill’s account at Jump450, I worked alongside a team to help Truebill garner over 1.9 Million app installs via Google channels.
Through hundreds of video iterations, we were able to transform Youtube into an acquisition channel—and ultimately assist Truebill bolster performance ahead of their $1.275 Billion acquisition by Rocket Mortgage.